TED did an interview with me on some of the work that Pamoja Media does. Below is an excerpt from the interview.
After studying architecture in Minnesota, Joshua Wanyama established his own Kenya-based digital marketing agency, Pamoja Media. Happily back home in Nairobi, Joshua uses his company to tackle some of [...]
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Tag Archives: media
Fellows Friday with Joshua Wanyama
November 16, 2010 – 1:47 pm
The New VC4Africa Website to Launch
Pamoja Media worked with a team of different designers and programmers spanning three continents to put together the new VC4Africa website. This was a wonderful collaborative effort that had the whole team pulling together over a period of around 7 months to put together the new refreshing brand, inspirational images, collateral material, website and online [...]
October 28, 2010 – 7:57 pm
Display Boosts Search Performance
Culled from eMarketer
Display and search are directly correlated, judging by a Specific Media study of comScore data. Brand- and segment-related searches (for cars, automakers and vehicle classes) jumped by more than 100% in several categories after consumers were exposed to display ads for those brands.
“Display advertising significantly impacts search, site visitation and engagement,” said Chris [...]
January 2, 2009 – 4:11 am
Pamoja Media: An African Ad Network Launches
Pamoja Media: An African Ad Network
Erik Hersman of White African has just published an article on a new vertical ad network geared towards the African market. Pamoja Media makes it easier for marketers to reach the highly fragmented African market within the continent and in the Diaspora. This is achieved by partnering with the [...]
August 28, 2008 – 4:02 pm
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